Justin Sorrells Joins GenNext Growers Advisory Council
January 28, 2014 
Justin Sorrells, the chief operating officer of Sorrells Citrus Inc., has been named a Founding Member of the Advisory Council of the GenNext Growers™ initiative.
Sorrells Citrus Inc., has been operation since 1940. Sorrells oversees 5,500 acres of orange groves and harvests 5.5 million boxes of oranges annually.
He is a three-time president of Peace River Valley Citrus Growers Association, a member of the IFAS Plant Industry Technical Council, Southwest Florida Water Management District Ag Advisory Board, Florida Citrus Mutual Political Action Committee, and is an active member of First Baptist Church in Arcadia, FL.
Sorrells graduated from Florida Southern College with a Citrus Business degree in 2003. He and his wife, Amy, are both lifelong residents of Arcadia and enjoy traveling, entertaining friends and ,of course, college football. Justin is an avid Seminole fan while Amy is a Florida Gator and this combination makes for an exciting Thanksgiving weekend.
About the GenNext Growers Initiative
The GenNext Growers Initiative was founded in 2013 by American Fruit Grower, American Vegetable Grower, and Florida Grower magazines as a cross-produce-industry “umbrella” initiative to help identify, inform and inspire the next generation of growers who:
- Were born after 1970
- Are preparing to assume, or already have assumed, leadership in a farming enterprise
- Have a passion to produce high-quality specialty crops: fruits, vegetables, and citrus
- Seek to be advocates for their industry
The aim of this Initiative is to identify, develop and promote across the industry the best practices of the nation’s most promising up-and-coming specialty crop growers; to help pull together and bring a national voice to the many national, state, and regional young growers programs currently underway; and to ensure a smooth generational transition and the long-term viability of America’s fruit, vegetable and citrus industries.
For more information about the GenNext Growers Initiative, visit www.GenNextGrowers.com, follow the Initiative on Twitter at @GenNextGrowers, visit the GenNext Growers LinkedIn group and at facebook.com/GenNextGrowers.
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