Pandemic Impact: People Have Changed the Way They Buy Peaches By David Eddy|August 9, 2021 Some changes are likely permanent, such as some consumers’ preference for buying online. Read More
California Ag Department Makes Big Investment in Sustainable Pest Management By California Department of Food and Agriculture|November 4, 2024
Debunking the ‘Dirty Dozen’ Produce List Is a Team Effort By Frank Giles|May 24, 2021 Florida Grower Editor Frank Giles says the benefits of eating all kinds of fruits and veggies far outweigh the influence cast by infamous shopper’s guide.
California Avocado Crop Estimate Set at 292 Million Pounds Posted by Thomas Skernivitz|March 4, 2021 State commission reduces its original forecast because of fall, winter weather.
Here Are Some New Ideas To Help Agritourism Grow By Richard VanVranken|March 3, 2021 Farm marketing has always been diverse. I recently found a couple new concepts worth considering.
USDA Amends Walnut Marketing Order Referendum By Thomas Skernivitz|March 2, 2021 Changes favored by 80.57% of the growers voting, representing 82.81% of the total volume of walnuts.
California Walnuts, American Heart Association Announce First Joint Funding Award Posted by Thomas Skernivitz|February 14, 2021 Health research benefits the grower and handler community.
Kemin Crop Technologies Connects with Audience Via Facebook By Thomas Skernivitz|February 13, 2021 The company hopes to improve connections with its audience.
Look Before Jumping into a New Vegetable Crop By Richard VanVranken|December 9, 2020 Growing a new vegetable is the easy part. Finding the right customers is the real challenge!
How CSA Is Growing To Be a Berry Good Sales Opportunity By John R. Clark|December 8, 2020 The marketing mode of community supported agriculture is all about taking it to the people. And folks want fresh berries.
How Tega Hills Farm Reinvented Itself During Lockdown By Carol Miller | Lyneida M. Hustick|December 2, 2020 Long-nurtured relationships helped this vegetable growing operation pivot from restaurants to all-new customers during the pandemic.
Why Consumers Count So Much With Produce Growers [Opinion] By Carol Miller|November 25, 2020 Especially during turbulent times, focusing on your end customers will guide you to a better future.
Bold Brand Refresh Rolled Out by Wish Farms Posted by Paul Rusnak|November 11, 2020 See what the longtime berry producer has in mind to sweeten its marketing and communication efforts.
Ways to Keep Agritourism Relevant Through the COVID-19 Pandemic By Richard VanVranken|October 21, 2020 Here are some tips on how to keep your customers safe and still make a profit this fall.
Make Way for a New Wave of Agritourism By Thomas Skernivitz|September 15, 2020 When the pandemic ends, will your operation be ready to profit from the ‘new golden age of travel’?
Plan in Place to Investigate Mexican Fruit and Vegetable Imports into U.S. Posted by Frank Giles|September 3, 2020 Trump Administration-led probe to focus on negative impacts on seasonal perishable produce, particularly in Florida and Georgia.
U-Pick Farms Growing to Be Great Escape From Pandemic By Thomas Skernivitz|September 1, 2020 With little to do thanks to coronavirus concerns, the public swarms to pick their own produce in search of a healthy diversion.
The Recovering Foodservice Sector: What to Expect By Carol Miller|June 17, 2020 New report from Rabobank reveals recovery is going better than what you might expect.
Farm Markets Will Have a New Normal this Summer By Matthew J. Grassi|June 10, 2020 Expect to implement new standards to keep your customers safe from the coronavirus. Experts at The Ohio State University weigh in on what to expect.
A Vegetable Farm Reinvents Itself to Weather the Pandemic By Carol Miller|June 3, 2020 Until now, organic grower Stoneboat Farm depended on restaurant sales. Here’s how they’ve redefined themselves in 2020.
USDA Clarifies Decision to Ease Country of Origin Labeling Posted by Paul Rusnak|April 30, 2020 The Florida ag commissioner was not cool with the move to temporarily suspend enforcement amid coronavirus chaos. The government agency explained.
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