Florida Growers Seeking Inspiration Need Not Look Far
What drives you to succeed? Who or what moves you to try new things and explore opportunities untapped? Whether replying to these questions aloud or in your head, I’m sure the answers run the gamut. Inspiration is where you find it; and that could be just about anywhere — even on your farm and/or around your local farming community.
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In the Field
During my outing to dig up more about the current state of Agritourism in Florida, I learned it's not all about corn mazes and U-Picks. For Barnes Farm in Hastings, FL, educating the public about modern farming has great value. Showing visitors where their food comes from is priceless.
Photo by Paul Rusnak -
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Smiles Along the Packing Line
Visitors to Barnes Farm in Hastings, FL, are always welcome and treated to a no-frills, genuine experience of how a successful farm operates.
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Cabbage Patch Props
Gotta love all the detail and uniformity a cabbage plant can possess. And speaking of cabbage, according to Virginia Barnes, Food Safety Manager and Public Relations Specialist for Barnes Farm in Hastings, FL, the 5th generation operation set an all-time company record of stuffing and shipping 17 semi-truckloads of cabbage in one day. And not only did they break their old record, they did it twice in the same week during this year's "St. Paddy's Day Push."
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Edible Landscape
While it's not what you'd think of as traditional Agritourism, a visit to your local Extension office can open one's eyes to the impact and reach of agricultural research. Those who stop by the UF/IFAS Hastings Agricultural Extension Center can view acres of demonstration plots featuring multiple food crops as well as ornamentals on display. These edible flowers (nasturtium) caught my eye as I stepped foot inside a shadehouse structure out back.
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High on Hydroponics
Stacks of hydroponically grown vegetables seemed happy inside their protected environment at the UF/IFAS Hastings Agricultural Extension Center.
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Bustin' Out
I think it's safe to say the oninons in this hydroponic habitat are ready to peel out.
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Turning Up the Heat
Datil peppers are certainly unique to the St. Augustine area. All the local restaurants feature the tasty peppers by way of sauces, heat-infused recipes, and other culinary concoctions. These specimens were residing in the experimental greenhouse at the UF/IFAS Hastings Agricultural Extension Center. Despite taking a thrashing from Hurricane Matthew six months prior, this plant looked none the worse for wear.
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Cold Snap Survivors
Also at the UF/IFAS Hastings Agricultural Extension Center is a planting of southern highbush blueberries. A week following a hard freeze event, the fruit in the plot survived thanks to the employment of cold protection practices.
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Just Peachy
Just beyond the blueberry plantings at the UF/IFAS Hastings Agricultural Extension Center lay a grove of UF/IFAS-bred, low-chill peaches. According to Center Director Gary K. England, the deer had been having a field day with the fruit. I guess they missed this one.
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Florida's Potato Capital
You know you're in St. Johns County, FL, when out every car window you see are fields of potatoes. Hastings is known as the "Potato Capital of Florida" -- for good reason.
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Molasses Junction Ahead
Just in case you were wondering what Molasses Junction, FL, looked like, here you go. Like other rural pockets around the area, there's an interesting story behind the name.
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Fried Potatoes
Unfortunately, not all potato fields I came across during my travels were lush and green. This potato field near Molasses Junction outside of Hastings, FL, took a hit from a recent hard freeze event.
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Farm to Table
Rype & Readi's farm market in downtown St. Augustine is feeding off the success of its sister farm operation in Elkton. The farm market is ideally located to take advantage of tourists and all the hungry hipsters from nearby Flagler College.
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Buy Local, Eat Local
At the entrance of Rype & Readi's farm market in downtown St. Augustine, you're reminded how diverse the crops are in the Tri-County Agricultural Area.
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Dig This!
Jean-Sebastien Gros, Operating Partner of Rype & Readi, is proud to work with area growers and chefs to meet the demand of consumers seeking something locally unique and delicious. In speaking with Gros, he gushed about a yummy treat served up at the farm market - a palmetto sweet potato pie accented by local honey crystals. Yeah, I'll take a few slices of that, please.
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Home Cookin'
In case you didn't know, sorghum is another commodity grown in the Tri-County Agricultural Area. Farmers that don't have any Agritourism offerings still can take advantage of the sector by partnering with other growers and/or local markets to sell product.
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Market Wise
Attractive edible landscaping adds to the farm-to-table appeal of the Rype & Readi farm market in St. Augustine.
Photo by Paul Rusnak
View all
In the Field
Smiles Along the Packing Line
Cabbage Patch Props
Edible Landscape
High on Hydroponics
Bustin' Out
Turning Up the Heat
Cold Snap Survivors
Just Peachy
Florida's Potato Capital
Molasses Junction Ahead
Fried Potatoes
Farm to Table
Buy Local, Eat Local
Dig This!
Home Cookin'
Market Wise
As I write this, these thoughts come to mind with the afterglow of National Ag Day 2017 still shining in my rear view. The day of recognition, created by the Agriculture Council of America to promote public awareness of farming’s vital role to society, has been on the calendar for more than 40 years. This year, I was blown away by the outpouring of social media sharing that included farm scenes aplenty accompanied by hashtags #AgDay and #AgWeek, among others.
I noticed many of you were moved to post your own thoughts and photos of not only what you do for a living, but what you love. And it’s obvious how much love is out there.
Seeing is Believing
Speaking of love, the part of my job I enjoy most (and am always looking to do more) is getting out of the office and in the field to engage with growers and researchers.
Breaking free of my desk, I was inspired by what I saw and heard during a recent road trip around the Tri-County Agricultural Area — St. Johns County in particular. Being on a mission to gather info and photos for an article about the importance of Agritourism, there really is no better place in Florida to see how tourism and farming (the state’s two biggest economic drivers) work hand in hand.
Along the way, I took full advantage of my opportunities to see, listen, and learn. Each occasion reminded me about how much farming undeniably touches the lives of everyone.
The firsthand experience of speaking with growers and actually seeing all the hard work, knowledge, ingenuity, and people behind where our food comes from is invaluable. I always come away from these visits enlightened, energized, and amazed. For those that open their farm gates to the public, you know how valuable offering a “priceless” experience like this can be.
Land of Riches
We’re so fortunate to live and work in a state with such a bounty of natural beauty and adventure that attracts millions of people to our shores (and yes, our fields, too) every year.
What you do is vital. And you don’t need a national day (or week) of recognition to be proud of who you are and what you do. For farmers, every day is Ag Day. But, you already know that.
I am grateful (always have been) to cover/write about an industry so genuine. Thank you to all those who share your world with me. It is truly inspiring.
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Paul Rusnak is the Senior Online Editor for Meister Media Worldwide's Specialty Crops Division, which consists of American Vegetable Grower, American Fruit Grower, and Greenhouse Grower magazines, all Meister Media brands. He is based in Northeast Florida. See all author stories here.